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7-Eleven Launches New EV Charging Network: 7Charge

3/19/2023

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A Ford F-150 Lightning charges at a DCFC provided by 7Charge. Credit: 7-Eleven, Inc.
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7-Eleven has announced it will be jumping into the EV charging game this past Thursday (3/16/23). With the introduction of 7Charge, 7-Eleven plans to establish one of the largest and most compatible fast-charging networks for electric vehicles of any retailer in North America. The service is currently operational at various locations in Florida, Texas, Colorado, and California, offering fast-charging services to customers through use with their proprietary 7Charge app.

The charging stations will be equipped with both CHAdeMO and CCS fast-charging connectors and will be notably excluding Tesla's NACS connector. As a result, Tesla vehicles will need to use an adapter if they want to utilize the network.

According to the company, pricing for the 7Charge network is determined by either energy consumed (in kWh) or time spent charging, depending on the regulations in the state where the chargers are located. Similar to other EV charging networks, customers are requested to move their vehicles after charging is complete, and may be subject to additional fees for prolonged use at certain locations.
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It will be interesting to see how consumers take advantage of this offering. With most trips to 7-Eleven lasting less than 10 minutes, will customers take longer and wait for their EV to charge more... or will they leave when they're finished in-store?
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